Kevin McGrath / Typeform

Life is too short to work on disposable products.

At this stage in my career I want to work on products that matter. Typeform has become an essential part of the toolkit for people who do business online and I want to be part of a team that has that kind of impact.

T-Shaped Designer

My favourite thing about working on SaaS products is the variety. Although I specialise in Product Design I have hands-on experience in other areas of the SaaS eco-system which has helped to make me a more effective, results driven designer.

HTML & CSS
Data Anlaysis
UX Design
UI Design
User Interviews
Prototyping
Community Management
Product Management

Results Driven Design

Effective design most frequently happens where business and user goals overlap. I actively seek out these opportunities so that my work can help to improve key business metrics within the organisation.

 

Relevant Projects

I have chosen a few projects that I think are most applicable to the role at Typeform. Please find them listed below. You can also view my full project portfolio here

New Product Validation

I learned about a new product category and validated the business opportunity through a series of research techniques. I used the 'Jobs To Be Done' methodology to interview customers and plan a product sprint. Read a detailed review of my process for this project.

287

Customer Surveys

20

Customer Interviews

Image of a person using the new Beacon Resource Library Builder

Resource Library Builder

After extensive research I led the visual design process for a new product that would ultimately increase Monthly Recurring Revenue by 40% See my work for this project.

40%

Increase in MRR

Image of a person using a Resource Library built with Beacon

Beacon Dashboard Redesign

I undertook a comprehensive redesign of Beacon's existing product dashboard to unlock opportunities for churn reduction and revenue expansion. Read a detailed review of my process for the project.

20%

Reduction in Support Enquiries

12%

Expansion Revenue

Image of a person using the new Beacon dashboard